Integrated solutions for shaping complex health challenges

Reservoir Health helps health care leaders connect strategy and evidence with policy, stakeholder engagement, and communications to support innovation and access to products and services.

Bringing the right capabilities together

We organize our work across three connected disciplines to influence how innovation is understood, valued, accessed, and ultimately adopted. We work with those innovating new therapies, devices, diagnostics, digital health, and care delivery to ensure that their innovation reaches the patients who need it, now and into the future.

Policy

Policy intelligence, stakeholder engagement and advocacy, policy and decision-maker communications, and campaigns at the state, federal, and international level

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Markets

Environment shaping, value and access strategy, patient evidence, patient engagement and advocacy, disease awareness, and patient, provider, and payer insights

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Narrative

Corporate positioning and reputation, scientific and regulatory communications, product communications, issues and crisis management, and targeted media, digital, and stakeholder communications

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Connected challenges require connected solutions

Health care organizations operate in an environment where policy, markets, reputation, evidence, and stakeholder expectations are deeply connected. A regulatory milestone can become a communications challenge. A coverage issue can become a policy debate. A scientific advance can fail to gain traction if the market does not understand what it means, who it can benefit, or why it matters.

Two female healthcare professionals reviewing data on a digital tablet together.

These challenges do not always fit neatly within one function

Policy, public affairs, communications, patient advocacy, medical affairs, market access and commercial teams each bring something different and vital to the table. Reservoir Health serves those functions individually while bringing an integrated mindset to the moments when alignment is required to change outcomes.

Healthcare communications team discussing audience segmentation and crisis strategy in a modern office meeting.

We begin with the challenge

We identify the decision-makers, audiences, narratives, 
evidence gaps, access dynamics, reputation considerations, 
and stakeholder relationships that can shape success, then design the right combination of research, engagement, and communications strategies to move the environment 
and change outcomes.

Close-up of hands typing on a laptop keyboard during research and analysis.
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Sep 3, 2026
COMPANY NEWS

Reservoir Communications Group Rebrands as Reservoir Health, Reflecting Breadth of Health Care Expertise & Capabilities

Reservoir Communications Group officially rebrands as Reservoir Health, reflecting its evolution into a fully integrated strategic advisory firm. The new brand underscores the firm's deep healthcare expertise across policy, market enablement, and communications, aimed at helping healthcare innovators shape environments and improve patient access.

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Robert Schooling
Sep 3, 2026
COMPANY NEWS

Introducing Reservoir Health

Reservoir Communications Group is now Reservoir Health. Founded over a decade ago, our new name reflects our evolution into a specialized, integrated partner built to navigate today’s complex healthcare, policy, and market landscapes.

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Allison DeBattista
Aug 26, 2026
POLICY
COMMUNICATIONS

Winning the Short Session Before It Starts

What happens when you try to pass critical policy during an unforgiving, 60-day legislative sprint? Chaos? Instant defeat? With six states facing compressed 2027 sessions, waiting for the opening gavel guarantees failure. Winning requires starting early—aligning evidence, mobilizing credible voices, and building champion networks long before lawmakers convene.

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